CategoriesHealth & FitnessReframe your thoughtsWeightWeight loss

Diet Needs A Rebrand

Is it just me or is the word diet strongly associated with a restricted and unpleasant reduction in food? I think diet needs a rebrand.

The word is often used quite generically. People say, “I am going on a diet.” However, they already are on one. Now you may go on a healthier one or natural one. In addition, you may already be on a poor one, high sugar one or a low-carb diet. You may even need a new one compared to what you’ve been using.

However, people love to shortcut or use shorthand when they can. So there is a presumed weight loss or slimming element to any new discussion of a diet.

I’d like to talk about my diet without it sounding like I am on a slimming or weight loss program. I think it would help others in their discussion too.

It feels like the word could use some help. Perhaps we could do something similar to what is happening to prunes. They are more frequently being called dried plums. This is still accurate, but plums sound better and have a better brand connotation.

Diet: The food and drink that you eat and drink regularly

Oxford Learner’s Dictionaries

It would be great if everyone could agree to use diet in the normal eating way. Then people would need to be specific if they were changing it. By changing our relationship with the word, it might help people embrace their new or healthier diet.

Diet needs a rebrand.

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